JourneyTreeSep 9, 20191 minCustomer Analytics SeminarIn the environment of fierce competition, it is essential for companies to gain deep understanding of their customers’ behavior, ...
JourneyTreeJul 25, 20193 minHow to make money with all the math?Every model, every prediction is designed to improve how you interact with your customers, to send them better-targeted messages, more...
JourneyTreeJul 18, 20193 minManaging churnThere's a better way than saying "Don't you churn on me!" What is churn? Churned customers are customers who stopped being your...
JourneyTreeJul 11, 20192 minLet’s Get The Data Ready!Each company strives to improve its business and decision making processes with the final goal of reducing operational costs, increasing...
JourneyTreeJul 4, 20194 minProduct recommender systems How do we know what the customer wants? And if we already know what she is going to buy anyway, why would we waist marketing message on...
JourneyTreeJun 27, 20193 minWhy do people model customer behavior?We all know that the data science has been flourishing and changing faces of all imaginable worlds. We’ve seen AI create paintings and...